Building a Developer Advocacy Team from Scratch #4: 2025 Year-End ReflectionsDec 21, 2025·13 min read·110
Toward a shared eval infrastructure for Drupal AI: A proof of conceptMaking sure your coding agent is not confidently full of *@#^May 20, 2026·7 min read·411
Building a Developer Advocacy Team from Scratch #1: DevRel Impact Factors™In our last thrilling episode, we talked about the importance of setting strong foundations to enable your team's success. In this episode, let's actually start by talking about failure instead. 😢 Imminent Threats to DevRel Teams Everywhere What are...Apr 4, 2025·8 min read·66
Using OpenAI's new GPT-4o Image Generation feature to gain insight into how ChatGPT sees itself💡 Updated 2025-03-28 to add ChatGPT Family Photos at the request of Darya Niknamian. A couple of days ago, OpenAI released 4o Image Generation and the Internet was almost immediately taken over by Mar 28, 2025·18 min read·192
Building a Developer Advocacy Team from Scratch #0: Team FoundationsIf you should happen to come into the situation where you are asked to forge a Developer Advocacy Team from scratch, you might think that the first thing you should do is map out a calendar of technical content, or generate the list of developer even...Feb 3, 2025·9 min read·31
Why OpenAI Operator is pretty cool... but will not be coming for anyone's jobs anytime soon. ;-)A few days ago, OpenAI announced Operator, a research preview of an agent that can use its own browser to perform tasks for you. The possibilities of tech like this are very interesting, essentially allowing you to automate away any tedious tasks tha...Jan 27, 2025·10 min read·73
Brain-dump: Enough M*rketing to be dangerous for tech entrepreneursOnce tech folks start to become mid-to-senior level in their careers, a common path that opens up is to start selling their expertise through creating their own consulting business. There is a lot to love here—you get freedom to work for yourself, yo...Jan 10, 2025·6 min read·83
Creating decision-tree / "Choose Your Own Adventure" logic in Google FormsMaking techie stuff accessible to people who like *people* a whole lot more than tech ;-)Dec 15, 2024·6 min read·97
